The Power of Positive Deviance: How Unlikely Innovators Solve the World's Toughest Problems
Think of the toughest problems in your organization or community. What if hey’d already been solved, and you didn’t even know it?
- Initiating an open, curious inquiry into the nature of the problem
- Using innovative behaviors to shape new thinking, rather than vice versa
- Confounding the organizational “immune response” seeking to sustain the status quo
About the Authors
- Robert Morris - "... the PD approach is almost always the best to take", "a brilliant achievement", "could perhaps save the human race"
PD Quotes from the Field
“PD is like a flashlight. It helps to shine light and illuminate what hides behind the darkness. It helps us discover what already exists. For example, it helps us discover our existing strengths we had not realized or utilized.”
~a kader, Kedoyo, Indonesia
“The PD approach is like digging with a hoe. One needs to turn the soil over to see what lies hidden and buried beneath. Then the land is ready to plant new crops.”
~Raymond, community leader in Pader District, Indonesia