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PD used to search Disabled People for a Media Project on Integrated Early Childhood Development in Viet Nam

Sector: Public Health

Location(s): Viet Nam

Organization: Government of Viet nam, UNICEF


Positive deviance was used to find subjects for media projects in Vietnam for and about infants and children. Before creating the material, interviewers looked for positive deviants in the community that the campaign could feature to inspire others. The project discovered several positive deviants with disabilities and spread the word.

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PD Hearth Project in Indonesia

 

Sector: Nutrition

Location(s): Indonesia

Organization: USAID

From 2003 – 2008, USAID funded five international NGOs, (CARE, Catholic Relief Services (CRS), Mercy Corps (MC), Save the Children US (SC), and World Vision International (WVI)), to implement Positive Deviance in Indonesia as part of food security programs. Together, the five NGOs reached 9,997 children across the country. Of this number, 59.6% gained 200g between admission into the program (Day 1) and graduation from the program (Day 10). Of 4,847 participants who were weighed again at the end of the month, 45% had gained the recommended 400g. Results differed slightly (but not significantly) between implementers; however, they differed dramatically between different communities.

For the full report, click here.